6 Corporate Strategy for the Industrial Revolution Era 4.0

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The industrial revolution was first introduced by Prof.The book explains that the era of the industrial revolution 4.0 will change almost most of human life. This revolution gave birth to super computers, vehicles without drivers, smart robots, the development of neurotechnology and other completely automated digital worlds. Now reality in the world can be connected to the virtual world through the help of the internet. This is what causes changes in human life, especially in the business world. Technological advancements in it make the face of the world industry change drastically.

For many companies, the era of the industrial revolution 4.0 is an absolute and unavoidable phenomenon. Companies must have a strategy that is able to carry out transformation and innovation to deal with it. This is so that companies and businesses that have been built are not crushed by time and are hampered by their development. Companies must have an integrated travel map so that the direction of business development is clearly visible. Currently the Indonesian government has also come up with a strategy that paves the way to Indonesia 4.0. If related to the company, the issued strategy map is predicted as a solution to accelerate the development of national industries in this digital era. Based on the map issued by the government, the following strategies companies can do in the industrial revolution era 4.0.

Repair of Goods and Material Flow

6 Corporate Strategy in the Face of the Industrial Revolution Era 4.0 This is an attempt by the government to help companies in Indonesia. This improvement effort aims to reduce imports of raw materials and various components of production in the industry. In addition to being able to save funding, this utilization is also expected to be able to spur Indonesia’s natural resources to be of higher value. Local production from the upstream and medium sector is increasingly being increased, which is accompanied by increased capacity and accelerated technology adoption.

The increasing of Human Resources quality

6 Corporate Strategy Facing the Era of Industrial Revolution 4.0 With the incessant change of life lines into digital, it is not impossible that robots will replace human work. However, robot dominance will not occur in all sectors. Robots are still not able to take over jobs related to human interaction and knowledge. Therefore companies need to prepare reliable human resources to continue to achieve success. Employees should be encouraged to continue learning and increase their knowledge of technology. Because it is the workforce that is able to apply and control today’s technology that is able to keep moving forward. This is also supported by the government which plans to overhaul the education curriculum in Indonesia. Later Indonesian education places more emphasis on Science, Technology, Engineering, the Arts, and Mathematics (STEAM), as well as improving the quality of vocational schools.

Use of Digital Technology
6 Corporate Strategy Facing the Industrial Revolution Era 4.0As expected by the government, companies are able to use digital technologies such as Big Data, Autonomous Robots, Cybersecurity, Cloud, and Augmented Reality. This is an embodiment of three smart solutions in the face of the 4.0 industrial revolution, smart foundation, smart process, and smart connectivity. The company must have a strategy to build an intelligent IT foundation, build an intelligent IT process and build an intelligent IT connectivity system. If all this is successfully done, it will be very helpful to improve work efficiency within the company. Even with the application of this technology the company will be able to save costs around 12-15%.

Harmonization of Rules & Policies
6 Corporate Strategy Facing the Industrial Revolution Era 4.0In a company there are many processes that go through to finally produce a product. And in each of these processes there are their own rules and policies. Both are intended for goods and services produced, employees, management and position holders. Harmonization is needed in making and applying these rules and policies so that they do not backfire for the company itself. Especially in the era of industrial revolution in which various lines in the company also changed. Rules and policies in the supply of raw materials, employee protection, division of labor, business competition, and many more must be made clearly so as not to harm either party. In addition to within the company, the government also helps by harmonizing rules and policies to support industrial competitiveness and ensure good coordination with policy makers.


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